This sessions features Sonar Tool. Sonar is the leading free Amazon keyword research tool. It consists of a database with +200M real Amazon search terms. Use the reverse ASIN lookup to quickly identify the keywords of a competitor. Translate keywords into different languages. Identify keywords for your PPC campaigns.
There is no coupon code available, but you can check the free Sonar Tool software here: http://www.sonar-tool.com/
Sonar Tool is presented by the founder Franz Jordan.
Here is the list of features and topics covered in this video:
00:41 What Sonar Tool do, and what problem does it solve for Amazon sellers?
01:16 What kind of sellers would enjoy Sonar Tool the most?
01:43 What Amazon marketplaces are covered by Sonar Tool?
02:18 The main page of the Sonar Tool
02:44 Example keyword entered inside the Sonar Tool
03:20 Downloading the list of keywords
03:50 Opening the downloaded list of keywords inside the Excel
04:14 Overview of information given by the Sonar Tool keyword download
05:05 Where can you use the list of keywords
05:30 Search volume indication on the Sonar Tool’s page
06:08 Keyword suggestions are coming directly from Amazon
06:37 Three different methods for keyword research
08:48 “Frequent Words” section
09:23 Three use cases of Sonar Tool: backend keywords, PPC campaigns, product research
09:59 “Relevant Products” section
11:00 ASIN reverse lookup
11:35 “Translate” feature of the Sonar Tool
13:23 Sonar Tool marketplaces coverage
14:04 Searching keywords in different language marketplaces
14:24 The meaning of the “PPC” icon next to some of the keywords
14:49 What does the “Exclude Permutations” filter mean in the Sonar Tool?
15:42 ASIN’s Keywords “Index Check” feature
17:57 Paid Sonar Chrome extension – demonstration how it works
20:42 Upcoming features: geographical expansion and more frequent data update
21:35 Best way to get in touch with Sonar Tool support