Demo Mondays #15 – Amachete

Amachete will help you stop wasting time and money on dozens of individual tools to manage your Amazon business. As the premier platform used to expand into global marketplaces, Amachete is the only platform with accurate research information for and as well as 8 other marketplaces.

Amachete is the only tool which takes you through every stage of launching a product, from researching, to sourcing, and listing optimization. It can help you send feedback, monitor reviews, check rank, detect hijackers, and more, automatically, saving you time so you can focus on what matters most, growing your business.

There is no coupon code available, but you can sign up for Amachete here:

Amachete is presented by the founder Phil McCarty.

Here is the list of features and topics covered in this video:

00:41 What is Amachete and what problems does it solve for Amazon sellers?
01:33 What marketplaces are covered by Amachete?
02:04 Linking your Amazon seller account with Amachete
02:35 How long does it take to import the initial seller account data into Amachete?
03:08 Introduction to Amachete’s founder Phil McCarty and his view about the FBA industry and other Amazon tools
12:05 A quick story how the Amachete evovled
13:59 Amachete Chrome extension – the features you might love
14:14 Expanding Chrome extension in order to see more details about each of the product on the Amazon search page
14:41 Colors, which indicate the seller type of the product: red – sold by Amazon, green – shipped by merchant, orange – sold by FBA seller.
14:57 In certain marketplaces there are many listings that are shipped by merchant — great opportunity for you
16:02 “Muting” products from the average stat calculations
16:57 Chrome Extension settings page
17:33 “Demand Spread” feature
18:34 “Overall Demand” indicator
19:32 Filter inside the Chrome extension
20:32 Two ways to start your product research using Amachete: (1) analysing the stats of Chrome Extension on the Amazon search page, and (2) using the “Browse Items” database inside the Amachete’s web app.
21:09 “Browse Items” database: filters and advanced search options
23:04 Product database marketplaces
23:25 “Inventory/Rank Spy” – product tracker
25:28 Inventory chart over time for a specific product
26:05 How Inventory and Sales are estimated if “999 trick” is not working
27:21 “Keyword Tracker” feature – keyword rank monitoring for chosen products
28:32 Average rank of the competitor products
29:18 Customer feedback communication
30:06 Email stats per each marketplace
31:12 Feedback settings
31:30 Two different models of the feedback system: universal and individual
32:03 Three different email events: shipment, delivery #1, delivery #2
33:06 Email Templates system for different marketplaces
33:53 Email template editor – see changes live
35:17 Sending invoices to your (German) customers
36:31 “My Customers” feature. Example: pulling customers who bought more than X times.
36:48 Customer email matching feature
37:55 Do you match email address for non-US customers?
38:45 Business maintenance monitoring
39:39 Amachete’s unified dashboard for all marketplaces
41:02 Turning off and on specific marketplaces on the dashboard
41:53 Hiding the product images and ASINs on the dashboard – good for sharing the screenshot with others
42:11 Notifications center on the dashboard
42:52 Mobile app overview
43:18 “My Products” – inventory dashboard
44:05 Adjusting inventory
44:28 Creating super URLs for the keywords
45:10 “Refunds” feature
47:52 “Review Monitor” feature – analyze and monitor your product reviews
49:25 “Hijackers” feature – keeping yourself updated about your product hijackers
50:50 Removing sellers and products from the hijack tracking
51:38 “My Favorites” – list of bookmarked products
52:04 Affiliate platform of Amachete
53:37 PPC – still in the infancy
55:37 Pricing and how different marketplaces affect it?
58:04 Offer – get DEMO MONDAYS special discount: $20 off for The Active Seller and The Empire Builder plans.
59:19 Upcoming features: PPC manager, Australian marketplace support, more precise Chrome extension sales estimates, language tools, A/B testing for feedback emails, backend keyword extractor.
1:01:40 What is the best way to contact Amachete’s support?


DEMO MONDAYS is a Monday video series hosted by Augustas Kligys, where the creators and owners of Amazon seller softwares are invited to demonstrate their tools to the audience. Watching these presentations will help you decide, which software to choose for your Amazon business.

About the Author Augustas Kligys

Augustas Kligys is the host and creator of several popular virtual summits for Amazon sellers. The first one is European Private Label Summit, which covers a lot of important topics for those willing to grow their Amazon FBA business in European Marketplaces. The second - AMZ Seller Summit - an event, where experts shared their Amazon business optimization secrets and mindset, which helps to elevate your business to the next level. Augustas also hosts weekly DEMO MONDAYS video series, where Amazon seller tools are demoing their products.

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1 comment
Karl says February 20, 2018

Love the amachete software premise but the support is nonexistent. Contact Phil numerous times through various methods (in system messaging, email, facebook) no response. Great value if it can get working. Luckily these issues came out early during the trial. Ill check back in a few months to see if its progressed.

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